Parent communication preferences integrated into Skyward Family Access
SchoolMessenger has an integration with the Skyward Family Access portal that allows parents to update their communication preferences (it is under a tab called SkyLert). For example, they can choose to receive inclement weather messages via text but not a phone call by simply checking/unchecking boxes. They could not edit their contact information, but could add additional email addresses and phone number (possibly for babysitters, grandparents, etc.).
This would be a great addition to the Bb mass communication product.