We need to be able to communicate with individual parents/students when groups are created.
In my district, we want to maximize Bb communications and create groups for each of our athletic teams, clubs, organizations, special education groups that have students not rostered to them (Dyslexia, speech, etc.) and assign teachers/club sponsors with the right to send messages to that group. When a teacher is assigned to a group that they oversee by an administrator that includes students that are not in their class (coaches/club sponsors), they need to be able to send to individual students and parents in that group. For example, we had a student on our football team get injured, it would maximize Bb, if the coach over the team could call/text/email that parent specifically without messaging the entire team about what is going on with a particular child. When the student council is on a field trip, if something happens to a particular child, it would help to be able to use Bb to communicate with that particular child knowing that the information on file is the most updated. A district admin would create the group and assign the person responsible and give them the authority to communicate with the parents and students that are in that group.
When an Administrator creates a group of un-rostered students for a teacher, they should be able to message individuals in that group. That is how teachers communicate with their clubs, organizations, class leads etc… Not every message that needs to be sent is for the whole group!
The only option now is to create a static Staff account for them to use in which opens a new assortment of problems even after the account is heavily modified. They can message every student, parent, staff member, etc… at the campus. Not to mention that now there is an account that needs to be managed locally to insure that communication capabilities is stopped for that account whenever a teacher/staff member leaves the district; reconfigured every time the position is filled.
We have teachers who create their own groups for after school activities but to send to a parent they have to be part of the group. That can be difficult if they don't have the child in their class and the student's name doesn't match the child. The teachers need to be able to send to the parent without creating a group for parents or adding them to the student group.
I agree that we should be able to communicate with individual parents within a group.